Improve Practice Through Call Tracking
Despite the increased presence and availability of healthcare practices, millions of prospective patients still prefer to make healthcare inquiries over the phone. If you’re not tracking their behavior just as you would an online visitor, then you’re losing revenue opportunities. Solution21 call tracking services offers these powerful advantages:
Campaign Comparisons– Call tracking lets you analyze which campaigns, keywords and packages are driving real revenue to your practice.
Clear and Actionable Data– Solution21 Call Tracking reports are easy to read and allow you to follow your patients through the complete sales cycle.
Team Training– Call recording reveals your team’s phone etiquette so you can find opportunities to train them and improve conversion and customer service.
Call Receptionist Accountability– You can review your front office staff and hold them accountable for conversion.
Reduced Call Volume– Common phone requests may be answered on your website
Key Features of Phone Tracking
When you sign up for Solution21 Advanced SEO and marketing services, you will be provided with an a dedicated phone number that we will track for you. Our call tracking services allow you to monitor as many phone numbers as needed, and we can set up specified phone lines to track both paid and unpaid online marketing tools. All calls to this number are rerouted to your front desk or any existing line of your choice in your office, so there is no need to add a new office line or alter your office operation at all. You can use a unique trackable number for each campaign you run. By tracking calls separately from your website, mobile site, PPC campaigns or partnered listings, you can clearly see which campaigns are driving real revenue and which one you need to improve. Solution21 phone call tracking has the following features:
✶ Patient phone number and location captured and saved for up to 90 days in order to review and evaluate each call
✶ High-quality recording of calls
✶ Ability to make notes and record revenue
✶ Google Analytics integration for campaign comparison and analysis
✶ Simple web-based reporting to fully relate the call tracking info to you
✶ Option to add multiple tracked numbers